How Tata Motors Car Sales Surged in October 2025 to Outshine Mahindra & Hyundai While India’s Auto Industry Hit Record Demand

India’s passenger vehicle market revved into overdrive in October 2025, driven by festive fervour and strategic Goods & Services Tax reforms. Against this backdrop, Tata Motors car sales October 2025 stood out as the manufacturer not only retained the No. 2 spot but also outpaced rivals Mahindra & Mahindra and Hyundai Motor India in retail volumes.

While industry-wide numbers hit historic highs, Tata’s leadership in sub-4 metre SUVs, growing EV portfolio and aggressive festive delivery strategy defined its leap. This article examines how the gains unfolded, what other players achieved, and what lies ahead for India’s auto landscape.

Key Takeaways on Tata Motors Car Sales and India’s October 2025 Auto Surge

• Tata Motors car sales in October 2025 reached 74,705 units (including EVs), surpassing Mahindra (66,800) and Hyundai (65,045) in retail volumes according to Vahan portal data.

• Month-on-month growth for Tata clocked at 81.54% (September: 41,151 units), one of the sharpest in the market.

• Tata Motors car sales October 2025 were supported by over 100,000 deliveries in the 30-day festive window (Navaratri to Diwali) including 38,000+ Nexon and 32,000+ Punch units.

• Industry-wide vehicle sales soared to an estimated 470,000 units, a 17% year-on-year jump, driven by GST rate rationalisation and festival demand.

• Mahindra registered a record SUV tally of 71,624 units (+31% YoY); Hyundai’s wholesale dispatches slipped 3% to 53,792 units, underscoring competitive dynamics.

• Tata’s EVs surged 73% (9,286 units) anchoring its long-term strategy; the upcoming Sierra launch on 25 November could extend momentum.

A Festival and Reform-Fuelled Auto Boom

October 2025 became a landmark month for India’s automobile industry. The twin engines of the festive period (Navratri through Diwali) and GST 2.0 reforms triggered a wave of demand across passenger vehicles, two-wheelers, commercial vehicles and farm equipment. Initial estimates suggest around 470,000 cars, sedans and SUVs earned buyers last month, setting a new high.

What stood out was the retail side: companies reported strong bookings, with some indicating delivery rushes that may outpace official registration data (which still reflects reporting lags). Logistics constraints such as a shortage of car carriers were managed via rail freight, ensuring dealers were stocked quickly.

For Tata, this momentum synced perfectly with its product cadence and portfolio readiness.

Tata’s Climb: Strategy, Portfolio and Performance

For Tata Motors, October 2025 was more than a strong month, it marked assertion.

The brand’s focus on sub-4 metre SUVs like the Punch and Nexon – both highly value-conscious urban models, delivered clear dividends.

Its combined ICE + EV portfolio spanned Tiago, Tigor, Altroz, Curvv, Harrier, Safari and their EV variants (Tiago.ev, Tigor.ev, Punch.ev, Nexon.ev, Curvv.ev, Harrier.ev).

The company’s EV sales leap of 73% to 9,286 units speaks to growing appetite for electrified options in India.

During the 30-day festive window, Tata recorded more than 100,000 vehicle deliveries, including 38,000+ Nexon and 32,000+ Punch units.

Commenting on the performance, MD & CEO Shailesh Chandra noted the “unprecedented festive momentum” and emphasised how “this performance sets the tone for the rest of the fiscal”.

By securing 74,705 retail units in October and posting an 81.54% month-on-month growth, Tata clearly closed the gap on Maruti while leaving Mahindra & Hyundai behind in the race for second place.

Competitive Landscape: Mahindra, Hyundai and Maruti

The race for market position intensified during October:

Mahindra achieved a record SUV sales figure of 71,624 units (+31% YoY), powered by models like the Thar, XUV3XO, Scorpio-N, XUV700 and a budding EV portfolio (XUV400, BE 6, XEV 9e).

Hyundai Motor India recorded 69,894 units in total sales, with domestic dispatches at 53,792. Despite strong demand, its dispatch volume dropped 3% MoM, underscoring logistical/production pressures. The duo of Creta + Venue posted 30,119 combined units, their second highest ever.

Meanwhile, market-leader Maruti Suzuki India continued to dominate with retail sales of 2,38,534 units in October, reflecting a mammoth 93.55% MoM growth from September’s 1,23,242. Domestically, its volume stood at 1.89 lakh units (+9.2% YoY).

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These results underline how the top four players each leveraged different strengths: volume scale (Maruti), SUV dominance (Mahindra), electrification and youthful brand (Tata) and product renewal (Hyundai).

Beyond Cars: Two-Wheelers, Commercial Vehicles and Tractors

The festive rush wasn’t limited to cars. Two-wheelers saw healthy growth: TVS Motor Company posted domestic volumes of 421,631 units (+8% YoY), while Suzuki Motorcycle India delivered a retail high of 140,679 units.

In the commercial vehicle segment: Tata Motors’ CV sales rose 7% to 35,108 units and Ashok Leyland saw a 16% rise to 16,314 units.

The tractor business, anchored by Mahindra & Mahindra’s tractor arm, shone too, with 72,071 units (+12%) sold in October. For the combined September-October period, this segment grew 27.4% YoY, underpinned by a strong monsoon, GST cut benefits and improved agricultural sowing outlook.

What Lies Ahead for Tata and the Industry?

The path ahead for Tata and its peers will hinge on sustaining momentum. For Tata, the upcoming launch of the new Sierra on 25 November promises to add fresh impetus to its portfolio. However, industry experts caution that unresolved global chip shortages and component supply disruptions remain potential headwinds.

For OEMs, the task is clear: convert the festive season surge into consistent performance throughout the fiscal year, manage logistics efficiently and align launch pipelines with demand. With consumer enthusiasm high and GST reforms delivering impact, brands that execute effectively stand to capture outsized gains.

Driving India’s Auto Narrative Forward

October 2025 will be remembered as a transformative month for India’s auto industry. The confluence of festivals, taxation reform and expanding model line-ups moved the needle decisively and brands like Tata Motors sealed new ground. As customer demand gathers pace, the question now is not only which company leads this moment but who will hold the momentum through the year ahead.

The Deeper Perspective: True Prosperity Lies Beyond Material Growth

While October 2025 marked a milestone for India’s automobile industry, reflecting economic strength and festive enthusiasm, it also reminds us of the deeper purpose of human life, one that goes beyond material achievements. Tatvdarshi Sant Rampal Ji Maharaj teaches that true success is not measured by record sales or possessions, but by attaining peace through spiritual knowledge and devotion to the Supreme God, Kabir Sahib Ji.

In a world focused on competition and consumption, His Divine Wisdom guides humanity toward simplicity, equality, and eternal happiness, values that bring real progress both individually and collectively. Those seeking to understand the eternal truth can explore the teachings and evidence-based spiritual discourses of Tatvdarshi Sant Rampal Ji Maharaj Ji.

FAQs on India’s October 2025 Auto Sales Performance